The Objective
Deloitte, a global professional services firm, and CME collaborated on a project for the Ministry of Finance in the Kingdom of Saudi Arabia (KSA). The objective was to create a visually compelling and informative video presentation that clearly communicates the project’s vision, key messages, and strategic impact while maintaining the professional standards expected for governmental stakeholders.
My Role & Contribution
I served as the Art Director and Animator for the project, contributing to the development and execution of the video’s visual direction. Working closely with the videographer, I helped translate complex project information into a clear and engaging visual narrative. My role involved creating the animation and ensuring the final production aligned with the professional communication standards of both Deloitte and CME.
Outcome
The final video successfully delivered a clear and impactful presentation of the project for the Ministry of Finance. By combining structured storytelling with refined visual execution, the production supported effective communication with stakeholders while reinforcing the collaborative expertise of Deloitte and CME.
Tools used: After Effects, Premier Pro
Team: Art Director(myself), Videographer